Kennards Hire has wrapped up their annual charity initiative, Kennards For Kids, with an incredibly successful result. Over the course of the two month campaign Kennards Hire raised over $367,000 for various children’s charities around the country. This is the biggest result the annual initiative has seen to date.
Late last year, every Kennards Hire branch throughout NSW, Victoria, South Australia, Western Australia, Queensland, ACT and New Zealand donated $2 from every hire to a specific charity in each state. This consisted of Stepping Stone House, Kids Xpress, Variety - The Children’s Charity, HeartKids, The Constable Care Child Safety Foundation, Children’s Hospital Foundation and KidsCan.
Now wrapping up its 12th consecutive year, Kennards For Kids continues to grow year on year. All the charities are supporting children, either under privileged or sick kids, and programs that help educate them on making good-life decisions. Kennards Hire have made sure that all the funds raised goes towards the children, not towards running the charity.
Liz Ward, CEO of Kennards Hire, said that part of the exceptional result this year is due to the uptake of DIY customers looking for their own weekend projects, and first time customers. “Many of the current customers are aware of the program [Kennards For Kids] and the good work it does,” Liz stated. “...but this year has seen a lot of new customers coming in to support the efforts of Kennards for Kids, and their local charities.”
Liz believes it is vital that kids are given every chance at a prosperous future, and is thrilled with the campaign’s success. “We believe that it’s all about breaking negative cycles early on in a child’s life,” she explained. “Kennards for Kids was created because it allows us to help the youth in our communities realise their potential. It really is the most rewarding part of what we do, and to see so many people get involved with the cause.”
While Kennards Hire’s main charity drive each year is Kennards For Kids, local branches are involved in a range of independent community based projects, such as school and environmental causes.